Samsung and Skype add one more reason for a HAN

After LG and Panasonic announced that they have integrated Skype into some of their TV, Samsung says they have done the same.

These developments will drive more and more Home Area Networks. As mentioned earlier, this is a retail play as an add-on to the sell of the TV ("hey, how are you gonna connect that  expensivefancy HDTV to the Internets?").

update:
One thought. Does anybody know the percentage of set-top boxes have an Ethernet switch built-in?
One can assume that most cable services don't, but FiOS or ATTs offer could have.